Programme of Study : 653120500
Bachelor of Business Administration Program (Tourism Business and Event)
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Programme Philosophy :
This curriculum pursues “Progressivism” education philosophy which aims to produce future business professionals who:
• Possess well-constructed theories and practices
• Are committed to life-long learning
• Are equipped with the capabilities to adapt knowledge and skills in the global context and digital world
• Comply with a professional code of ethics and governing regulations.
This curriculum offers five different majors including business administration, tourism business and events, hospitality industry management, logistics and supply chain management, and aviation business management.
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